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SWOT Analysis  

Before jumping in and designing your site we research your industry group to see what they are offering - our analysis specifically targets areas of importance such as:

Graphical design
Size of Site
Ease of Navigation
Information Content
User Friendliness
Search Engine rankings
Visibility on the Internet

From this you can decide how big you want your web site to be and the content it will contain.

 

Concept  

A web site can be a relatively simple thing where you just have pages of information with everything you have ever written to a summary of your products and services. Depending on your requirements and industry sector we can recommend the number of pages needed to display your information in a logical manner.

The look and feel of the web site is decided here - a web site should reflect your business image in the real world. Company colours and logos are incorporated into the design providing an extension to your current marketing portfolio.

We also layout the structure of your web site with a site map, outlining the main topics of each page, giving the client an overall view of the completed web site.

 

Design  

The HTML coding and the graphics are designed and the pages are laid out. Our design takes into account factors such as:

intuitive navigation
aesthetic appeal
cross-browser compatible including Macintosh computers
varying screen resolutions
download time on various modems

 

Revision  

It is inevitable that changes will have to be made to the initial prototype whether it is the laying out of information, the size of the graphics and adding additional information. All necessary changes will be noted and implemented in the final prototype.

 

Final Prototype  

By this stage all changes and information would be laid out on the web site and 100% of the site would be finished.

 

Testing  

Thorough testing of your site ensures that when your web site goes "Live" it doesn't have "Web Page not found" messages, missing pictures and your email goes to the right people. We will not embarrass you to your clients and associates.

 

Product Launch  

Your web site will now be completed ready for you to tell your clients, business associates, suppliers and anyone else you can think of.

 

Marketing & Promotion  


Now that your web site is up and running we have to tell the rest world about it.

Online Promotion

Search Engine Registration is essential - we list your web site with quality search engines that are likely to generate visitors to your site.
Internet Marketing ensures that you new web site is visible on the highly traveled information highway. Think of it as a billboard on this super highway.
Online Business Networking- listing your business with other sites within the same industry such as associations etc.

 

Offline promotion

Business cards
Brochures and flyers
TV & Radio Advertisements

 

 

Maintenance  

Undoubtedly through time information on your web site becomes out dated and amendments need to be made. Small changes such as contact details are free of charge. All other updates and maintenance related issues will be charged at our current maintenance rate.

 

Scalability  

When your business grows so will the size of your web site. Our design ensures that if in the future you need to add or remove pages this will be done with minimal time and ultimately cost.

 

 

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